About Me
I am a marketing professional who combines creative thinking with disciplined execution to drive brand growth. I see marketing as collaborative and layered, built on storytelling, data, and clear strategy. While tools and trends evolve, the need for clarity, consistency, and connection remains constant.
My experience includes product launches, campaign development, and web design, all focused on building strong audience engagement. Recent work includes dealership promotions and openings with Dilawri Group of Companies, and campaigns for COBS Bread such as the Hot Cross Buns promotion and a bagel product launch. Each project offered new ways to connect with diverse audiences.
I hold a Bachelor of Commerce in Marketing from the University of Ottawa and began my career at the Royal Canadian Mint. Based in Vancouver and originally from Ottawa, I focus on integrated marketing strategy, campaign management, customer engagement, market research, and experiential activations.
Outside of work, I enjoy hiking, tennis, cooking, and exploring the local food scene. Curiosity continues to shape how I approach both life and marketing, with a focus on building trust over time.